School of Management Studies

School of Management Studies

“The School of Management Studies at SRHU shapes future-ready professionals through academic excellence, industry exposure, and holistic development. With strong placements and global outlook, SMS equips students to lead with competence and conscience”

SMS, SRHU is a notable hub for management education, shaping dynamic professionals and socially conscious leaders. Offering comprehensive undergraduate programmes such as BBA and B. Com, alongside a robust MBA curriculum, SMS blends academic rigor with real-world insights to prepare students for impactful and fulfilling careers. Our programmes focus on building core managerial competencies including strategic thinking, operational efficiency, and leadership acumen. Beyond theoretical knowledge, students develop essential soft skills like communication, collaboration, and public speaking through initiatives such as LinkedIn profile development, mock interviews, and corporate boot camps—ensuring they are well-prepared for today’s fast-paced corporate environment.

SMS employs contemporary teaching methods like case studies, simulations, role-plays, and scenario planning to effectively bridge theory and practice. Regular industry interactions, corporate visits, internships, and expert-led seminars enrich the learning experience. The curriculum integrates emerging fields such as digital marketing, artificial intelligence, business analytics, and supply chain management to keep students ahead in the evolving business landscape. Our dedicated Placement Cell connects students with leading companies including Axis Bank, HDFC Bank, Kotak Mahindra, Grant Thornton, Vodafone, UpGrad, Schneider India, and many others. Faculty members combine academic excellence with real-world expertise to deliver case-based learning and strategic insights. Situated in the serene surroundings of Jolly Grant, Dehradun, the SMS campus offers a safe, affordable, and student-centric environment with merit scholarships and a strong focus on student well-being.

SMS prioritizes holistic development through career guidance, life skills workshops, personality enhancement sessions, advanced analytics labs, and digital learning tools, preparing students to tackle modern business challenges. With international collaborations that include student exchange programs and a growing alumni network across industries, SMS equips learners with a global perspective and the competitive edge needed to succeed in a dynamic world.

Our Programmes

Placements

Alumni

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Choosing the School of Science and Technology, SRHU was the best decision for my future in tech.
Shivam Jayara
B.Tech, 2023 Engineer at Nagarro,
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SRHU not only prepared me academically but also developed my leadership and communication skills.
Monika Kukreti
B.Tech, 2023 Jio Platforms Limited (JPL)
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Being part of SRHU means being part of a community that inspires you to aim higher every day.
Manvendra Singh Suriyal
B.Tech, 2022 Consultant Deloitte
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At SRHU, learning goes beyond books. I loved the workshops, projects, and tech fests that brought out our creativity
Laavanya Misra
B.Tech, 2022 Project Engineer, Wipro
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The campus life at SRHU is vibrant and enriching — a perfect balance of academics and personal growth.
Ritik Bhandari
B.Tech, 2022 Software Developer, Wipro
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The industry-oriented curriculum and hands-on training at SRHU helped me land a great internship in my final year.
Shivani Negi
BCA, 2023 Senior Customer Success Manager, GoSharpener
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I came to SST-SRHU with dreams, and I’m leaving with confidence, skills, and lifelong friendships.
Gaurav Lasyal
MCA, 2025 Trainee @ Cloud Analogy
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SRHU gave me the perfect blend of academic excellence and practical exposure. The labs and faculty are top-notch!
Gaurav Nath
MCA, 2025 Software Trainee, BNG Infotech

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Admission Open For 2025

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Professor & Dean

Dr RAJNEESH KLER
Qualification: Post Doc, Ph.D. and M.Phil., M.Sc. (International Financial Economics), M.Sc. (International Business),MA (Economics),UGC NET (Economics): UGC, Government of India , Rajasthan SLET (Economics): RPSC, Government of Rajasthan

Special Interest: Managerial Economics, Business Economics, Applied Econometrics, Data Analytics, Globalisation

Research : Books Authored: 4 Scopus Indexed Publications: 44 Peer Reviewed / ABDC: 50+

Awards and Appreciations: International Award for Significant Contribution to Digital Education (2024) from the Hon’ble Ministry of Digital Technologies of the Republic of Uzbekistan, Best Teacher Award for 2024, Best All Round Faculty 2023.

Professional Memberships : IHERN (Indian Higher Education Research Network),The Indian Econometric Society (TIES),IEEE.

Contact with Dr Kler: rajneeshkler@srhu.edu.in https://www.linkedin.com/in/dr-rajneesh-kler-02b730175/

Professor & Vice-Principal

Dr.SOM ADITYA JUYAL

Qualification: Ph.D. (Marketing – Retailing) & MBA (Marketing & finance), B.Sc. (Physics & Mathematics), UGC NET (Management)

Teaching and Research Experience: 25 years academic & industry experience

Publications: 8 National & 3 International

Special Interest: Marketing Management, Strategic Brand Management, Services Marketing, Marketing Research, Analytics and Consumer Behaviour

Patents: System for Efficient Supply Chain & Logistics Management (Design No. 433018-001, 2024), Model for Effective Cross-Selling for Financial Products (Patent Journal No. 06/2022), Intelligent Secure Private Key Sharing Framework Using Blockchain (Patent Journal No. 08/202)

Connect with Dr.Juyal: Email id:- somadityajuyal@srhu.edu.in

Linkdein profile:- https://www.linkedin.com/in/som-aditya-juyal-99a5a310/

Professor

Dr RITVIK DUBEY

Experience:-10 years

Qualification: Ph.d.(Management),MBA(Marketing),BBA,UGC-NET(Management).

Special Interests:• Entrepreneurship Development, Integrated Marketing Communication, Rural Development & E-Commerce, Stock Market & Financial Literacy,Capacity Building and Training

Academic Writing & Outreach: Authored 16 MBA Units (Chapters)
Recorded 4 Lectures on Financial Markets for SWAYAM Portal (UOU, Uttarakhand).
Confidential Exam Expert – Uttarakhand Public Service Commission.

Research Supervision: Ph.D. Awarded (1) – Co-Guide, Amity University, Jaipur

Awards & Recognitions: Featured in CNN-IBN’s 'Shining B-Schools of India', Best Academician Award- SriSIIM Foundation, New Delhi, Young Scientist Award- Centre of Educational Growth & Research, New Delhi, Recognised for Excellence in Entrepreneurship and Rural Development Education, Honoured for Leadership in Curriculum Development and Faculty Mentorship

Professional Memberships: AIMS International

Connect with Dr Dubey:
Email Id: dr.ritvikdubey@gmail.com
Contact:+91-8126096191

Associate Professor

Qualification: Ph.D, M.BA., B.Sc.(Bio-technology), UGC NET (Management)

Teaching and Research Experience: 25 years academic & industry experience

Extramural and Intramural Project Submitted/Ongoing: Geeta Rana (PI) & Vivek Kumar (CO-PI), Dr. Bindu Duyv (CO-PI), Dr. Naveen Navani(CO-PI). Extramural. Center for Sustainable Hemp Fiber Farming, Cannabidiols, and Market Clusters Submitted to Anusandhan National Research Foundation (Approx 6Cr.Rs.)., Geeta Rana (PI) & Ravindra Sharma (Co-PI), Dr. Ritvik Dubey (Co-PI).Extramural -Submitted to ICSSR Family and Family Systems in India, Geeta Rana (PI) & Ravindra Sharma (2024) (CO-PI)- Intramural. Capacity Building for Agri-entrepreneurship Development for Socio- Economic Independence Leading to Entrepreneurial Empowerment in Uttarakhand Region.(Approx 2 Lac Rs.), Alok Goel (PI) & Geeta Rana(CO-PI)-2023-Extramural. Inclusive Innovation Policies for Economic Growth : Project provides an in-depth analysis of how inclusive innovation is conceptualized and implemented within the policy frameworks of six APO member economies: India, Japan, the Republic of Korea, Malaysia, Turkiye, and Vietnam. It offers an overview of the challenges and inclusive dimensions of innovation policies in each of these economies. The report also presents valuable insights and policy recommendations, for both the APO and its members, to foster inclusive innovation and drive productivity growth in the Asia-Pacific region, aligned with the Asian Productivity Organization Vision 2025.(Completed)

Special Interest: Human Resource Management, Organizational Behaviour, Management Concepts, Organizational Change & Management, Negotiation Skills, HR Analytics, Competency & Talent Management, Business Research, Research Publication Ethics

Patents: A copyright has been registered for the work titled "Application Form For Homestay Training Aspirant” Dr Geeta Rana & Dr. Alok Saklani (2025). (Owner- Swami Rama Himayan University), A copyright has been registered for the work titled "Promoting And Developing Entrepreneurship Through Capacity Building Model Of Sustainable Livelihood Prospects For Women In Uttarakhand To Make Them Economically Self-reliant And Socially Capable" Dr. Geeta Rana & Dr. Ravindra Sharma (2025). (Owner- Swami Rama Himayan University), A copyright has been registered for the work titled “Investigating quality of diaphragmatic breathing (DB) practice as a technique for Enhancing work performance” Ms. Garima Kapoor, Dr. Alok Saklani, Dr. Geeta Rana(2025). (Owner- Swami Rama Himayan University), Ring To Indicate Unhygienic Hand Inventor(s): Dr. G. Gabriel Prabhu Prof. Dr. Rajendra Singh Dr. Mohd Afjal Dr. Vinit Joshi Dr. C. K Singh Dr. Pramod Kumar Srivastava Dr. Pushpendu Rakshit Prof. Deepika Sharma