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BBA in Tourism and Wellness

Limited Seats – Admissions Open

BBA in Tourism and Wellness

In Collaboration with VFS Global

Duration

3 Years, full-time on-campus learning across six semesters.

Mode of Learning

Classroom learning with internships, field exposure, and live projects.

Eligibility

10+2 or equivalent from a recognized board. Admissions are merit-led.

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Ranking & Accreditations

Ranking

Accreditations

University Grants Comission (UGC)

NAAC Accredited:

A+ Grade

NIRF 2025

6 th in Uttarakhand

Value-added Certifications

Industry Certifications & Exposure

Clarissa Group

Certifications

VFS Global

Tourism & Global Mobility Exposure

Overview

The BBA in Tourism & Wellness at the School of Management Studies, SRHU, combines management education with the fast-growing fields of tourism, hospitality, wellness, and sustainable destination development. The programme is designed to equip students with business knowledge, industry exposure, and practical skills for careers in the global service economy.

Through collaborations with industry leaders such as VFS Global and the Clarissa Group, students gain hands-on learning through internships, live projects, industry interactions, and experiential training. The curriculum is further strengthened by foreign language learning, wellness-focused education, and exposure to real-world tourism and hospitality operations.

With specialisations in Tourism, Wellness, Hospitality, and Eco-Tourism, graduates are prepared for diverse career opportunities across travel services, destination management, wellness tourism, hospitality operations, and sustainable tourism enterprises.

What sets this programme apart

State-of-the-Art Ayurveda Centre

Hands-on exposure to India's heritage of healing and the wellness-tourism boom.

Foreign Language Training

Build proficiency for international tourism, hospitality, and wellness careers.

Industry Partnerships

Internships and placements with VFS Global and the Clarissa Group.

Specialisations

Tourism and Travel Management

Learn travel operations, destination planning, customer journeys, itinerary design, and technology-enabled travel services.

Career Opportunities
  • Travel Consultant
  • Tour Operations Associate
  • Destination Executive
  • Visa and Travel Services Coordinator

Wellness, Spa, and Ayurveda Tourism

Connect service management with preventive care, wellness retreats, Ayurveda centre exposure, and guest well-being experiences.

Career Opportunities
  • Wellness Retreat Coordinator
  • Ayurveda Tourism Executive
  • Spa Operations Associate
  • Wellness Guest Experience Manager

Hospitality and Service Excellence

Build service leadership, communication, guest relations, event operations, and front-office readiness.

Career Opportunities
  • Guest Relations Executive
  • Event Coordinator
  • Hospitality Operations Associate
  • Service Quality Associate

Sustainable and Eco-Tourism

Study responsible destinations, community-linked tourism, rural immersion, and sustainable business models.

Career Opportunities
  • Eco-Tourism Coordinator
  • Sustainable Destination Executive
  • Community Tourism Associate
  • Travel Startup Founder

A world-class experiential journey

The SRHU edge combines wellness infrastructure, language readiness, industry exposure, and the university’s healthcare and community development ecosystem.

Ayurveda Centre

Living wellness ecosystem

Foreign Language

International readiness

VFS Global

Travel-services exposure

Clarissa Group

Hospitality and wellness pathways
Innovation & Social Impact

Ecosystem for implementation at SRHU

ACIC-SIIC

Atal Community Innovation Centre

Supported by NITI Aayog, Govt. of India, this dedicated Section 8 company helps transform ideation into implementation with labs, co-working spaces, and mentorship.

RDI

Rural Development Institute

A legacy of impact since 1989, working across community wellness, eco-tourism, livelihoods, and sustainable development in Uttarakhand’s remote terrains.

Placement
0 %

BBA Placement Record 2021 & 2022

0 LPA

Highest Salary Package

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Recruiters on Campus

Why Choose Us?

Industry-Oriented Curriculum

NEP 2020 aligned learning shaped around travel, wellness, service, and enterprise.

Experienced Faculty

Research-oriented mentors with a practical lens on management education.

Campus Facilities

State-of-the-art campus infrastructure, hostel facility, and real institutional exposure.

Global Exposure

Cultural immersion, foreign language training, and international service readiness.

Entrepreneurship

Innovation support for tourism and wellness startup ideas through SRHU's ecosystem.

Sustainable Leadership

Ethical, eco-conscious leadership for responsible tourism and community impact.

What graduates are prepared to do

Design Guest Experiences

Create tourism and wellness journeys that are service-led, culturally sensitive, and commercially sound.

Lead Operations

Apply management fundamentals in travel, hospitality, wellness, events, and destination settings.

Build Responsible Ventures

Use entrepreneurship and sustainability principles to shape community-linked business models.

Eligibility Criteria

BBA Tourism and Wellness

Programme Level

Undergraduate Entry

Duration

3 years (6 semesters)

Applicants should have completed 10+2 or equivalent from a recognized board. Selection will be made as per merit in the qualifying examination and university admission process.

BBA (Tourism & Wellness management) Fee 2026

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Up to 100% Merit Scholarship

for outstanding students.

Merit-Based Support

with 75% or 50% fee scholarships for achievers.

Merit-cum-Means Scholarship

for eligible students based on family income.

Legacy & Support Benefits

for qualifying SRHU families and continuing students.

Your Future Begins Here

Apply Now

Frequently Asked Questions

It is a three-year undergraduate management degree focused on tourism, wellness, hospitality, Ayurveda tourism, sustainable destinations, and service excellence.

It is ideal for students interested in travel, hospitality, wellness retreats, destination management, event operations, and tourism entrepreneurship.

Focus areas include tourism and travel management, wellness and spa operations, hospitality and service excellence, Ayurveda and wellness tourism, sustainable eco-tourism, and destination and event management.

Yes. The programme is designed around internships, field exposure, industry interactions, and partnerships with VFS Global and the Clarissa Group.

Graduates can pursue roles in travel services, hospitality operations, wellness retreats, event coordination, eco-tourism, destination management, and related startups.

   Admissions Form         

Admission Open For 2025

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Nursing Advisor at Himalayan Institute Hospital Trust

Dr. Kathleen M. McKeehan

Dr. Kathleen M. McKeehan is a highly regarded American nursing leader and researcher who has dedicated decades to advancing nursing education and clinical practices at the Himalayan Institute Hospital Trust (HIHT) and Swami Rama Himalayan University (SRHU) in Dehradun, India. Serving as the Nursing Advisor, she has been instrumental in shaping the Himalayan College of Nursing into a center of excellence, emphasizing the integration of compassionate care with modern medical technology.

Dr. McKeehan’s academic background is extensive, including a Ph.D. in nursing from the Case Western Reserve University and post-doctoral research at Ohio State University. Before her long-term commitment to the Himalayan Institute, she held prestigious academic positions, such as the Dorothy Rider Pool Professorship at Allentown College. Her research expertise spans oncology nursing, continuing education strategies, and innovation diffusion in healthcare settings.

At HIHT, she is a central figure in tradition and mentorship, often leading the symbolic Lamp Lighting and Oath Ceremony for new nursing students. Her work focuses on fostering a vibrant research culture and ensuring that nursing curricula meet international standards while remaining rooted in the visionary humanitarian principles of the institute's founder, H.H. Dr. Swami Rama.

Former Director, LBSNAA

Dr. Sanjeev Chopra (IAS Retd.)

Dr. Sanjeev Chopra (IAS Retd.) is a distinguished former Indian Administrative Service officer (1985 batch, West Bengal cadre), historian, and author. He is most widely recognised for his tenure as the Director of the Lal Bahadur Shastri National Academy of Administration (LBSNAA) from 2019 until his retirement in March 2021. Throughout his 36-year bureaucratic career, he served in high-profile roles, including Additional Chief Secretary to the Government of West Bengal and Secretary of Industrial Development in Uttarakhand.

Since retiring, Dr. Chopra has emerged as a prominent literary figure and public intellectual. He is the Founder and Festival Director of Valley of Words, an international literature and arts festival based in Dehradun. An acclaimed author, his works include We, the People of the States of Bharat: The Making and Remaking of India’s Internal Boundaries (2022) and The Great Conciliator: Lal Bahadur Shastri and the Transformation of India (2025).

He holds a PhD in Management and has been a fellow at prestigious institutions like Cornell University and the World Bank. Currently, he continues to contribute as a columnist for ThePrint and serves as a Senior Fellow in Contemporary History at the Prime Ministers' Memorial and Library.

FRSB, FRSB

Prof. Graham Roy Ball

Prof. Graham Roy Ball, FRSB, is a distinguished expert in bioinformatics and computational systems biology. He currently serves as a Professor at Anglia Ruskin University (ARU), where he is the Director of the Medical Technology Research Centre. He also holds a significant role as the Chief Scientific Officer (CSO) of Intelligent OMICS Ltd, a company specializing in AI-driven biomedical discovery.

Prof. Ball's work focuses on applying Artificial Neural Networks (ANNs) and machine learning to solve complex biological problems. His research spans cancer systems biology, drug discovery, and the development of "molecular digital twins" for disease states. He is particularly noted for his work on the Nottingham Prognostic Index Plus (NPI+), a system that uses biomarkers to improve breast cancer patient stratification.

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Prof. & Researcher at the Children’s Hospital of Philadelphia, University of Pennsylvania

Dr. Vinay Nadkarni

Dr. Vinay Nadkarni, MD, MS, is a world-renowned leader in pediatric critical care and resuscitation science. He serves as a Professor and Endowed Chair at the Children’s Hospital of Philadelphia (CHOP) and the University of Pennsylvania Perelman School of Medicine. He is the founding director of the CHOP Academy for Resuscitation of Children and the Center for Simulation, Advanced Education and Innovation.

Throughout his distinguished career, Dr. Nadkarni has served as President of the Society of Critical Care Medicine (2023-2024) and Co-Chair of the International Liaison Committee on Resuscitation (ILCOR). His research focuses on advancing CPR quality, sepsis management, and pediatric life support, contributing to over 850 peer-reviewed publications. He has also been a key figure in global health initiatives, including the ABC Stop the Bleed program in India and missions with Operation Smile.

Dr. Nadkarni has received numerous accolades, such as the American Heart Association’s Lifetime Achievement Award and the AAP Distinguished Career Award. He continues to mentor over 150 clinician-scientists while leading international efforts to strengthen the "chain of survival" for critically ill children worldwide.

Former Director General, UCOST

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A leather technology engineer from HBTU Kanpur with a Master’s in Economics, Nautiyal’s career spanned the private sector, public sector banking, and the Ministry of MSME. He is credited with leading the state to secure the first position in the North India Geographical Indication (GI) festival in 2022, successfully promoting indigenous products like Munsiyari Rajma and Ringal Craft.

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Former Fellow University of Liverpool, United Kingdom

Prof. Prabhu Narayan Mishra

Prof. Prabhu Narayan Mishra is a renowned Management Guru and academician with over 40 years of experience in teaching, research, and consulting. He is particularly recognized for his tenure as a Fellow in the Department of Economics & Accounting at the University of Liverpool, UK, where he served from 1996 to 1997. His international academic footprint also includes serving as a Senior Visiting Faculty at Tulane University, USA.

In India, Prof. Mishra has held several prestigious positions, including Director of the Institute of Management Studies (IMS) and officiating Vice Chancellor of Devi Ahilya University, Indore. He holds a Ph.D. in Mathematics from the University of Allahabad and is widely known for pioneering the study of Indian Ethos in Management, blending ancient Vedic wisdom with modern business theories.

A prolific scholar, he has supervised numerous doctoral students and authored several books and research papers. Prof. Mishra is also a dedicated philanthropist, serving as the Founder President of organizations like the Shri Krishna Foundation and Utkarsha, which focus on spiritual wisdom and community development. His multifaceted career is marked by prestigious awards, including the Commonwealth Academic Staff Fellowship and the United Nations Fellowship.

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Prof. Kiran Katoch is a highly respected academic researcher and medical scientist who served as the Director of the National JALMA Institute for Leprosy and Other Mycobacterial Diseases (NJILOMD) in Agra. With over four decades of experience, she has been a leading figure in the research and treatment of leprosy and tuberculosis in India. Her work is characterized by a unique focus on bridging clinical medicine with laboratory research to improve patient outcomes in mycobacterial infections.

A prolific scientist, Prof. Katoch has authored or co-authored over 150 research publications in prestigious national and international journals. Her seminal contributions include studies on the efficacy of multidrug therapy (MDT) for leprosy and the investigation of cardiovascular involvement in leprosy patients. For her outstanding research, she was honored with the Dr. C. G. S. Iyer Oration Award in 1989.

Beyond her administrative and research roles, she has served as the Editor of the Indian Journal of Leprosy and the President of the Tuberculosis Association of India (TAI). Even after her tenure as Director, she remains active as an ICMR Distinguished Scientist Chair, continuing to advocate for integrated health systems and innovative research to solve local health challenges.

Executive-in-Residence, S.P. Jain Institute of Management & Research

Mr. Prabhat Pani

Mr. Prabhat Pani is a distinguished corporate leader and academician with over 40 years of experience, currently serving as an Executive in Residence and Executive Director of the Centre for Impact in Sustainable Development at SPJIMR, Mumbai. An alumnus of IIM Ahmedabad, he began his career with the Tata Administrative Services (TAS) and has held numerous leadership roles across the Tata Group.

His corporate journey includes serving as the CEO of Ginger Hotels (Roots Corporation Ltd) and as the Executive Director of Taj SATS Air Catering. He also spent significant time in the telecom sector, holding senior roles at Tata Teleservices, Airtel, and BPL Cellular. Prior to his academic transition, he served as Head of Partnerships & Technology at Tata Trusts, where he led large-scale social impact initiatives.

At SPJIMR, Pani focuses on Sustainable Development and social sector interventions, bridging the gap between corporate efficiency and developmental needs. He is also a Senior Advisor at The Conference Board and continues to mentor social sector professionals. His work remains centered on building institutional capacity and leveraging technology for broad-based community impact.

Media Executive & Board Member, Times Group

Mr. A.P. Parigi

Mr. A.P. Parigi, is a veteran leader in the Indian media, entertainment, and telecommunications sectors with over 40 years of experience. He is most widely recognized as the Co-Founder of Radio Mirchi, where he served as the Managing Director and CEO of Entertainment Network India Ltd. (ENIL). Under his leadership, Radio Mirchi grew into India's largest private FM radio network, fundamentally changing the country's audio landscape.

Throughout his career, Parigi has held several high-profile roles, including Group CEO of Network18, CEO of BPL Mobile, and MD & CEO of Eros International Media. His strategic vision also spearheaded the Times Group’s entry into the Out-of-Home (OOH) media business. Beyond corporate leadership, he has served on the boards of major entities like Bennett Coleman & Co. Ltd. (The Times of India) and has been an advisor to global institutions such as the Saïd Business School at the University of Oxford.

An alumnus of the Delhi School of Economics and the Faculty of Management Studies (FMS), Delhi, Parigi was the first non-American to receive the Rensselaer Entrepreneur of the Year Award in 2009. Today, he continues to mentor next-generation leaders and advise organisations on growth, corporate governance, and digital transformation.

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Dr. Sanjay Kumar

Dr. Sanjay Kumar, FNA, is a distinguished agricultural biotechnologist and the former Director of the CSIR-Institute of Himalayan Bioresource Technology (IHBT). Currently, he serves as the Chairman of the Agricultural Scientists Recruitment Board (ASRB), where he oversees the selection of top-tier scientific talent for India’s agricultural research sector. His leadership is defined by a commitment to converting high-end biotechnology into sustainable livelihoods for farmers in the Himalayan region.

During his tenure at CSIR-IHBT, Dr. Kumar achieved major milestones, including the historic introduction of Heeng (asafoetida) and monk fruit cultivation in India. His research spans plant molecular biology and genomics, specifically focusing on how Himalayan flora adapts to extreme environments. A fellow of all three major Indian science academies (FNA, FNASc, and FNAAS), he has published over 120 research papers. His work continues to play a vital role in strengthening India's bio-economy and ensuring long-term food security through innovation.

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Dr. Mohan Swami 

Dr. Mohan Swami is a distinguished physician, entrepreneur, and educational visionary who currently serves as the Pro-Chancellor of Perdana University, Malaysia. A graduate of Mysore University, India, he began his medical career in 1978. He initially gained prominence in Sabah, where he established the largest private medical group practice, laying the foundation for his extensive career in healthcare management and corporate leadership.

Dr. Swami is widely recognized as the driving force behind the establishment of Perdana University in 2011. Under his leadership, the institution launched as a landmark public-private partnership, collaborating with world-class entities like the Johns Hopkins University School of Medicine. Beyond academia, he is the Executive Chairman of Chase Perdana Sdn Bhd and has held significant leadership roles in various multinational corporations across the healthcare, property, and hospitality sectors.

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As the founder of Prabhu Premi Sangh, he oversees extensive social welfare projects, including healthcare initiatives, educational programs for the underprivileged, and environmental conservation efforts like the "Green Kumbh." A prolific author and orator, his discourses reach millions via television and digital platforms. Known for his serene demeanor and intellectual depth, Swami Ji continues to bridge the gap between ancient Vedic wisdom and modern global challenges, guiding seekers toward a life of purpose and spiritual clarity.